Our Product
Spectalix launched a revolutionary white-label, user-generated content (UGC) video platform, designed for content app publishers, music and entertainment companies, sports properties, consumer brands, and more. The platform dramatically increases user-engagement by allowing fans to fuse themselves with the brand’s professional content.
Our platform’s basic function allows users to create videos in the visual environment of the brand using branded stickers and brand-owned video and audio parts. With our proprietary technologies, such as image segmentation and face-swapping, fans can truly interact with their heroes: celebrate with their team’s player, sing a song alongside their favorite band, or reenact a scene from a TV show.
The users then share their composed clips on social media and act as micro-influencers. The platform creates exciting new revenue streams for its owners while ensuring the brand safety of user content with an automated moderation mechanism. The Spectalix platform is being offered as an SDK to be integrated into the publisher’s mobile app, a separate app, as well as a browser-based web app.
Our Value Proposition
Spectalix Turns All Your Fans into Influencers:
Reclaim user traffic and increase app value.
Introduce fans to an innovative, easy-to-use, engagement tool.
Drive new fans to your app, as users who are exposed to shared clips on social media will want to try it out themselves.
Access new user data with a trackable link for every video produced, shared and watched.
Create new revenue streams through selling the activity to advertisers and sponsors.
Protect your brand with easy moderation of user content on our state-of-the-art backend system.
Broadcasters
Sports Clubs
Gaming Apps
Video Editing Apps
Brands/Creative agencies
Online Education
Our Technology
Real-time Video-on-Video
Compositing for Mobile
Our core technology is based on a super-compact segmentation neural-network (NN), which recognizes multiple people and other moving objects from every angle or position, segments them in real-time and then places them into another video clip, either as superimposed foreground or as backend.
The network is specialized in full-body recording and is optimized to run on limited computing capabilities of mid-range mobile chipsets and devices, thanks to a patent pending method which combines the NN with highly parallelized computer vision algorithms that increase the overall performance.
Spectalix segmentation is done on real-time captured video, in full HD and 30fps. It is 100% software based, cross platform and requires only a single 2D camera (no need for depth data and h/w sensors). Spectalix is also using a high quality, home-grown dataset, specifically tailored for real-time object segmentation in video on mobile phones.
Our Founding Team
Marcus Cohn
CEO
The Hustler
Long time executive at mutiple Oscar winning movie production company. Startup entrepreneur in Israel and abroad.
Koby Maluk
CMO
The Hipster
CTO of OTT TV services such as Cellcom TV and BlockbusterTV in Israel. Senior M&S roles and startup entrepreneur.
Gilad Helmi
CTO
The Hacker
Various roles of R&D, leading and growing large development teams. Co-founder of Vodience and Press-Sense. B.Sc from the Technion.
Contact Us
- info@spectalix.com
